Facebook is used by a majority of the people in America. It is great for communicating with friends and customers. Facebook provides several paid marketing channels, but you can also take advantage of business marketing strategies that do not cost a thing. Continue reading to learn how you can use Facebook to market your business.
Reply to people when they post on your page. You will have to closely monitor your wall and watch for @ messages pertaining to you. Share your thoughts, particularly if it is a customer service issue.
Make sure that all content you publish online is at least linked to from your Facebook. If you’re running a blog, for instance, it’s easy to set it so that links and summaries of your latest posts are automatically cross-posted to Facebook. You might even link a Twitter account to the Facebook page and make sure tweets appear on it too.
Never let spam overrun your page. Take advantage of filters which allow constant monitoring of your Facebook page, even when you are away. Anyone with admin rights can put in keywords into the filter that are going to be filtered out.
If you use Facebook Offers you will be able to promote whatever contest or freebie you’re giving to people through your website. You only need to post the offer and then change it to Promoted Post on your wall. If your offer is really good, you can consider opening it up to non-fans.
Use custom tabs to make your page stand out. With these tabs, your Facebook page’s information will be more organized, which ultimately helps your business. As an example, if you wish to hold a contest, put all the information regarding this in one tab.
Future Facebook marketing strategies should be well improved by using this information. Marketing on Facebook is free and easy. The sooner you get onto Facebook, the better your chances of getting a jump on your competitors. You don’t want them to find this article as well and get started first!