Are you interested in gaining exposure to millions of folks? Are you aware that Facebook can help you do this? There are tons of people signed up to use this site and they do so every day which means you can turn them into customers if you know what you’re doing.
Contests are a good way to market and get new followers on Facebook. Offer up discounts and prizes in return for having your customers like your Facebook page. Always award the prize though; you don’t want to be viewed as dishonest.
Give Facebook advertisements a try. Regular posting, while valuable and beneficial, only goes so far. Purchased ads can make a huge difference. Facebook ads are cheap, and they can be quite effective.
Use Facebook to connect with your customers. Facebook is for more than just idle conversation; it is a primary channel for content. Treat it that way. Write content for Facebook like you would for any other blog, then point your other online presences at your Facebook page. Facebook usually drives up a bunch of traffic.
Use custom tabs to make your Facebook page more efficient. Custom tabs let you optimize information on your page for visitors that betters your business. For instance, you can have a contest tab if you’re running a contest.
Always respond to comments as well as posts that are posted on your Facebook wall. If someone makes the effort to leave a message, you should also take time to communicate with them. It’s like a phone call: you would never leave it at a message left on your machine, would you?
Facebook can be an incredible marketing tool for your business. There are millions of Facebook users that your business is now exposed to. Apply the advice in this piece and expand your business while socializing with customers at the same time. The possibilities are truly endless.