Does your business have a Facebook page? There are tons of clients that go through Facebook on a daily basis. If you do have it, make sure you are doing it the right way. Keep reading to learn how to build a strong Facebook marketing plan.
Consider holding online contests as a means of your Facebook marketing plan. When a person likes your page, they can enter a drawing to win a great prize. If you do offer a cash or gift prize, though, make sure it is actually awarded. Be honest in business, of course.
It is important that your published online content is linked to your Facebook account. Do you post blogs? If so, ensure that your blogs are automatically posted on your Facebook account so that people who don’t know about your blog can find it. Your Tweets are posted to your Facebook by simply linking the two.
Think about making a group rather than a page. The group can lead to a community on Facebook, where your customers can exchange comments and ideas. Don’t hesitate to create both a page as well as a group so that your subscribers will be able to get information directly from you.
Contests are a fun way to build an audience. Provide a freebie to those who sign up for a mailing list or even just to click “Like”. You do not need invest much money, but you can increase your base of potential customers.
You don’t need a business page if you don’t have many frequent repeat customers, such as a Realtor or car salesman. You have customers that come and go at random times so they probably won’t follow your posts on Facebook. Facebook ads that target customers with a specific interest may be a better bet.
Now you should be ready to get your business onto Facebook. This article has covered the basics, so you are ready to get started. There is always room to improve, even if you have some Facebook experience. Put the above tips to use.