Do you have a Facebook page for your business? You might be missing out on a lot of customers if you do not use Facebook. If you do, do all the proper things to get to those clients and avoid doing anything that will be annoying to them. The following will help you to hone in on the best strategy for your company.
If you want to interact with your customers then you need to reply to the things they say to you on Facebook. You will have to closely monitor your wall and watch for @ messages pertaining to you. Pay special attention to posts that express a complaint or a request for customer service.
Be sure to link all content published online back to your Facebook page. If you publish a blog, configure Facebook to automatically include a link and summary of your post. Also, use your Twitter page to link up to Facebook.
Consider using Facebook advertisements. This adds an extra value to your efforts. When you want reach, Facebook ads are better. These will add to the traffic that your product brings.
Check comments on your Facebook page regularly and respond promptly. Thank people that answer questions for you or provide other valuable information. Additionally, post a link to an article on your site if it can answer their questions.
Use custom tabs to make your page stand out. The tabs let you organize your page information to make it easier for customers to navigate. For instance, use a custom tab for any contests you might run.
Find your inspiration to get on Facebook to promote your product. You have the tips, so put them to use. Regardless of how experienced you are with Facebook, there is always room for improvement. Just keep using the advice you’ve read here.