If you’re one of the skeptics out there who believes that all websites are the same, just visit a site like Facebook and then check out a hosted site on Yahoo or Google. The difference should be obvious, and these differences all come down to one thing in the end: web page design. If you want to learn about web page design, make sure you read these tips.
It is imperative to replace old content with new. For example, if your webpage is filled with advertising for something that happened months ago, viewers will turn away. It is an expectation from users that you maintain the site and keep your information fresh, or else they think your site is ill-kept or abandoned. Set a schedule to review the site, to ensure that outdated information is removed, and fresh new content is added in its place.
Have you considered writing a newsletter? Allowing your customers to sign up for updates or important events can have them coming back for more. Have a signup form in one of your sidebars, and document everyone that signs up. Just send your newsletter to those that ask for it, or you may get in trouble.
If the site you are designing is large, make sure to include a search option. Place a search box in the top right corner on the home page where users can search for a term that may appear on your site. FreeFind and Google both offer search plugins that can easily be added to your website.
It would be nice, but it takes a big budget to create a website as profitable as Twitter or Facebook. It’s possible, of course, but unlikely. Take heart, however, in the reality that most websites are not built by the powerful leaders in the Internet world, and that simpler programs can give you adequate and complete coverage for your own site. Take the insights gained and here apply them to your great new website.