You probably have quite a few family members on Facebook. Your whole family, including Gram and Pap might be using Facebook! But are your potential customers there? If you answered yes, you may find Facebook marketing to be a wonderful asset. Keep reading to learn how to be successful with Facebook marketing.
Always post a link to any new content on your site to your Facebook wall. If your site has a blog, include a summary and then link the posts automatically via your Facebook. Your Twitter account can be linked to Facebook, as well, so your tweets go to your Facebook too.
When you market services and products on Facebook, your page needs to stand out above others pages that are similar. Add colors and pictures to your page. Plain pages don’t get the attention professional looking pages do.
Try developing a group rather than a page. Facebook groups are a great way to get people to interact more. You can utilize a group and a page in tandem to keep users interested and interacting.
Utilize custom tabs. This organizes your information and keeps your site professional. If your business is holding an event or sponsoring a contest, including a tab makes sure visitors know about it.
Build a solid fan base on Facebook to succeed with your marketing. Therefore, try not to do heavy marketing until you have a reasonable amount of fans. Once you hit that threshold, you’ll see that your conversion rate heads skyward.
You most likely have your own Facebook, so you will know what your customers will see, what they do and what they wish to know. Use common sense and these tips to come up with an amazing Facebook marketing plan. You will see a correlation between increased profits and effort put in.