Visitors are more likely to spend time with and return to a website that looks attractive. Be sure to design your website so that it looks like a place you would spend time browsing. Use the following tips to help keep visitors coming back to your site.
The graphics you use are important. PNGs work much better than bitmap images, which are huge. PNG should be used for buttons with text and screenshots that have 256 colors or more. For pictures, use JPEG images.
Look at the site you are designing in many different browsers. What you see on your screen may be different from what others see. Make sure that your site is compatible with all popular browsers. Make sure to also send the site to someone running a different OS to make sure those browsers are compatible.
Let visitors search throughout your website. If visitors to your website are searching for something in particular, they will immediately look for the search box. They may go to another site if you don’t have one. Place the search box in the top right corner of the page since this is where most people look for one.
Check your webpages for broken links before publishing them. When a visitor clicks on one, they’ll be frustrated. You can manually check links or use a program that will find broken links for you.
Make a good first impression by making your website inviting for regular visitors and casual browsers. The first impression must be a great one. It is hoped that these tips have given you some of the tools you will need to be a success with website development and traffic retention.